Privacy Policy

1. Data controller

The Service is owned and operated by Cabridens Jérôme EI, a French sole trader (“entrepreneur individuel”), 16 place des Quinconces, 33000 Bordeaux, France, acting under the name “Lovely Couple”. For the purpose of this Privacy Policy, “Lovely Couple”, “we”, “us” and “our” refer to the operator of the Service.

For any privacy request, you can contact us at support@lovecouple.app.

2. Services covered by this policy

This Privacy Policy applies to the website lovecouple.app, its localized pages, the online game where available, the Lovely Couple mobile applications on iOS and Android, sales of the Date Night Kit on the website, the Lovely Couple space and sales of the Pass, the newsletter, and related support or communication channels.

This policy does not apply to third-party websites or services that we do not control, such as the App Store, Google Play, analytics providers, advertising platforms, hosting providers or external links.

3. Data we may process

Depending on how you use the Service, we may process the following categories of data:

• Voluntary data: names, nicknames or partner names entered in the game, custom cards or prompts if such features are available, support messages, feedback and email address if you contact us.
• Anonymous account: a random identifier created automatically by the app. No email address or password is used. See section 4.
• Game data: the number of actions and truths played, the game modes used and your premium status, linked to an anonymous identifier. See section 4.
• Photos: photos you take when a question asks for one, and photos you add yourself from the in-app gallery. See section 5.
• Technical data: device type, browser, operating system, language, IP address, app version, diagnostic data, crash logs, security logs and similar technical information.
• Usage data: pages viewed, game started, card category selected, download buttons clicked, app store redirects, feature interactions and aggregated performance metrics. In the app, usage data is measured with Google Firebase Analytics.
• Purchase data: product purchased, subscription status, transaction identifier, platform, renewal status or entitlement status. Full payment details are processed by the relevant payment provider, such as Apple, Google or another provider, and not directly stored by us. For the Date Night Kit bought on the website, see section 6.
• Newsletter: your email address, and the page and location of the signup form. See section 7.
• Lovely Couple space: your email address, your password (as a fingerprint), your first names, your games and, if you buy the Pass, your order. See section 7a.
• Couple quiz answers: if you take the quiz, we record anonymously the week, the language, your age range, your choices, the result, how long you have been together and the age range of your youngest child. These answers are not linked to any IP address, cookie or email address: they cannot identify you and are used only for overall statistics.
• Answers to the relationship quiz for parents: if you take the quiz, we record anonymously the week, the language, your family’s stage (expecting, or the age of your youngest child), your choices and the result. These answers are not linked to any IP address, cookie or email address: they cannot identify you and are used only for overall statistics.
• Would You Rather game answers: if you play, we anonymously count the choice made for each question, in order to show the share of players who made the same choice. This count is not linked to any IP address, cookie or email address: it cannot identify you and is used only for these overall statistics.
• Most Likely To game answers: if you play, we anonymously count the answer given to each question (“me” or “you”), in order to show the share of players who gave the same answer. This count is not linked to any IP address, cookie or email address: it cannot identify you and is used only for these overall statistics.
• Anonymous visit count: the language and the page viewed, the type of device and the category of origin, without cookies, IP address or identifier. See section 10.
• AI generator data: choices selected in the love message generator, such as recipient type, occasion, tone, length, intensity and the optional personal detail you choose to enter.
• AI technical logs: pseudonymized or hashed technical information such as request date and time, generation status, source used, model name, token usage, estimated cost, fallback or rate-limit reason, masked or hashed IP, device hash and user agent hash.
• Cookie and tracker data: consent preferences, technical identifiers, analytics events, advertising or conversion events when such tools are enabled.

4. Anonymous session and game data

To save your progress, the app automatically creates an anonymous account with Google Firebase. No name, email or phone number is required. Your game data is linked to a random identifier and includes: the number of actions and truths played, the game modes used, and your premium status. This data is used only to save and restore your game and your premium access. It is not sold, not used for advertising, and not shared with anyone other than our hosting provider, except where required by law. It is automatically deleted after 12 months of inactivity. How you use the app (for example, games started) is measured separately with Firebase Analytics; see “Usage data” in section 3.

5. Photos

Some questions ask you to take a photo, and you can also add other photos outside of the questions. These photos are uploaded to Google Firebase Storage, linked to your anonymous identifier, only so they can be used in your game. They are not public, not shared with third parties (except where required by law), not used for advertising, and not used to train any AI model. You can view, add or delete your photos at any time from the in-app gallery. Deleting a photo removes it from our servers. Photos are automatically deleted after 12 months of inactivity.

6. Buying the Date Night Kit on the website

The Date Night Kit (“Kit Soirée Couple” in French) is a digital product (PDF files) sold on the website. Payment takes place on Stripe’s secure checkout page, where you enter your email address and card details. Card details are processed by Stripe; we have no access to them.

We receive and keep: your email address; the amount, currency, date and status of the payment; the language of the order; the Stripe identifiers of the order; the page and button from which the purchase was started; the version of the terms of sale you accepted and the date you accepted them.

The download link is personal and limited in time and number of uses. To secure it, each download records a hashed (pseudonymized) fingerprint of your IP address and browser.

The Kit’s cards can also be played online, with the “Play now” link. When you open this link, two technical cookies, necessary for this service, keep in your browser for one year the key of your order and a randomly drawn identifier: they are used to reopen your cards without going back to the email and to limit the game to 4 devices per purchase. Your browser also remembers the card where you stopped in each chapter: this information stays on your device and is not sent to us. We keep, with the order, a hashed fingerprint of this identifier and the date it was last used. We also count each day the number of games opened, without any personal data.

This data is used to process the payment, deliver the Kit (on the confirmation page and by an email sent through Brevo), answer your requests, prevent abuse and meet our accounting obligations. Legal bases: performance of the sales contract, our legal obligations and our legitimate interest in securing downloads. Your email address is not used for marketing: buying the Kit does not subscribe you to the newsletter.

Stripe also processes some data on its own behalf, in particular to prevent fraud and meet its legal obligations, as described in its privacy policy.

For purchases made from pages in a language other than French, payment goes through Link, Stripe’s checkout service, which acts as the seller of record: Link also collects your name and billing address to calculate the taxes of your country, and processes this data on its own behalf.

7. Newsletter “Le rendez-vous du vendredi soir”

On French-language pages, you can subscribe to our newsletter, which offers ideas for your relationship every Friday. Subscribing requires your email address and your consent, given by ticking the box provided.

We pass on to Brevo, which manages the mailing list and sends the emails, your email address, the page and location of the signup form, and the language. To limit abusive signups, we also temporarily use a hashed fingerprint of your IP address.

Legal basis: your consent. You can withdraw it at any time by unsubscribing through the link in every email, or by writing to support@lovecouple.app. Your address is kept until you unsubscribe; Brevo may then keep it on a suppression list, only so that you are not emailed again.

7a. Your Lovely Couple space and the Pass

The Lovely Couple space, on lovecouple.app, opens when you create a free account. There we process your email address; your password, of which only a fingerprint (hash) is stored; your first name and, if you enter it, the other person’s, which fill in the cards; the language of your space; the date you confirmed you are 18 or over; the dates your account was created and you last signed in. To confirm your address, or to change a forgotten password, we send you a 6-digit code by email.

For your games, we record your favorite cards, the cards you write yourselves, the couple ideas you tick off and the days you play, which show your evenings of the month. The cards you write only appear in your space. In Deep Questions, we keep the questions you have already seen, to show you the new ones first, and your opinion of a question (“Useful” or “Not interesting”: that one is no longer shown to you). We only look at the totals per question, without your names, to know which questions to keep or rewrite. In Fix the World, we keep the statements you have already seen and the side of each person playing (for or against), without first names: those of the people you add stay on your device. Only the totals are shown, for all couples.

To keep your account secure, the IP address and browser of each sign-in session are recorded; they are deleted when you sign out, and at the latest with your account. Supabase, which hosts the space, also keeps its technical logs (sign-ups, sign-ins and requests, with the IP address) for 7 days at most.

If you buy the Pass, payment takes place on Stripe’s secure checkout page: card details are processed by Stripe, and we have no access to them. We keep your order: the email address of your account, the amount, currency, dates and status of the payment, the Stripe identifiers, the billing country Stripe passes on to us, the button of the site or the space that led you to the Pass, the version of the terms of sale you accepted and the time you accepted them, and the date of the email that confirms your purchase, sent through Brevo. Stripe also processes some data on its own behalf (see section 6).

Your browser keeps, in its local storage and on your device only, your sign-in session, so that you do not have to sign in again, the last category played, your choice of sound for the games and, for 12 hours at most, the first names given for the evening: those of the people playing with you (“Who’s playing?”) and, if your account does not have it, the other person’s. For the length of the visit, it also keeps the name of the button that led you to the sign-up or to the Pass, and what the home of your space shows (your first names, the Pass, your evenings of the month), so as to show it at once when you come back to it. The pages of the space use no analytics or advertising tool, apart from the anonymous visit count and the one of the space (see section 10).

If you write to us from your space (“Nous écrire”), your message leaves by email, through Brevo, for our support, with the email address of your account so that we can answer you and, for a bug, the browser and device used; the website keeps nothing of it, except the number of messages sent per account that day, deleted after 2 days, which limits abuse.

This data is used to run your space, send you the codes and the purchase confirmation, give you the Pass, keep your account secure and meet our accounting obligations. Legal bases: performance of the contract (your space and, where applicable, the Pass), our legitimate interest in securing accounts, and our legal obligations. Your email address is not used for marketing: creating a space does not subscribe you to the newsletter.

You can change your first names yourselves, or clear the other person’s, in “Settings”. To delete your space, see section 16.

8. Why we use data

We may use data for the following purposes:

• to provide, operate and display the Service;
• to personalize game cards locally with names or nicknames entered by Users;
• to manage accounts, premium access, subscriptions or purchase entitlements where applicable;
• to respond to support requests, bug reports or legal requests;
• to measure audience, understand how pages and features are used, and improve conversion to the mobile app;
• to improve product quality, stability, security and user experience;
• to prevent fraud, abuse, technical incidents or unauthorized access;
• to limit automated or abusive use of the AI message generator, control technical costs and diagnose generation errors;
• to comply with legal, tax, accounting or regulatory obligations.

9. Legal bases

Where the General Data Protection Regulation or similar laws apply, we may rely on one or more of the following legal bases:

• Performance of a contract, when processing is necessary to provide the Service, a requested feature or the Kit or the Pass you bought.
• Legitimate interest, for security, fraud prevention, support, product improvement, basic analytics, debugging and service maintenance, provided that your rights do not override our interest.
• Consent, for optional cookies, analytics, advertising or conversion tracking when legally required, and for the newsletter.
• Legal obligation, where we must keep or disclose information to comply with applicable law, including accounting rules.

10. Cookies, analytics and advertising trackers

The website may use cookies or similar technologies. Some cookies are necessary for the website to function properly. Others may be used for analytics, advertising measurement or conversion tracking only where allowed and, when required, after your consent.

Tools that may be used depending on the current configuration include analytics, tag management, advertising measurement, app attribution, crash reporting or product analytics services. These tools may set cookies, read identifiers or receive event information.

You can manage your preferences through the cookie banner where available and through your browser settings. Refusing optional trackers should not prevent access to the core website, although some measurement or personalization features may be limited.

If you bought the Date Night Kit and opened its online game, two technical cookies keep the key of your order and a randomly drawn identifier (see section 6). They are necessary for the service you bought and are never used for analytics or advertising.

If you created your Lovely Couple space, your browser keeps in its local storage your sign-in session, the last category played, your choice of sound for the games and, where applicable, the first names given for the evening (see section 7a): they are necessary for the service and are never used for analytics or advertising. For the length of the visit, it also keeps the name of the button that led you to the sign-up or to the Pass, for the count described below and for your order, and what the home of your space shows, so as to show it at once.

In the Lovely Couple space and the games that lead to it, the anonymous count described below also counts, by day and by language, the Pass windows shown, the arrivals on the Pass page and on the sign-up with the name of the button that led there, the accounts confirmed, the errors of the sign-up form (by type) and the games opened from the space.

The website also counts its visits anonymously, without cookies: for each page shown, it records only the language of the page, the page itself, the type of device (mobile, tablet or computer) and the category of origin (for example a search engine, a social network, an AI assistant or a direct visit), never the exact address you came from. It also records how fast the page was, as your browser measures it: the display time, the responsiveness and the stability of the layout. No IP address and no identifier is recorded: only daily totals are kept, for overall statistics. This count does not take place if your browser sends the “Do Not Track” or “Global Privacy Control” signal, and you can turn it off on this device:

11. Service providers and recipients

We may share necessary data with providers that help us operate, host, secure, analyze, monetize or support the Service, including:

• hosting and infrastructure providers;
• analytics and product measurement tools, including PostHog (instance hosted in the European Union) on the website, only if you accept it in the cookie banner;
• advertising, conversion and attribution tools;
• crash reporting and diagnostic tools;
• payment, purchase and entitlement providers, including Apple App Store and Google Play;
• Stripe, for payment of the Date Night Kit and the Pass;
• AI providers used server-side for the message generator, such as OpenAI when AI generation is active;
• product analytics providers for non-sensitive events that do not include free text entered in the generator or generated messages;
• OVHcloud, which hosts the website and the Kit order data;
• Supabase, which hosts the accounts and data of the Lovely Couple space, in the Paris region;
• Google Firebase (hosting, anonymous authentication, storage, analytics);
• Brevo, for the Kit delivery email, the newsletter and the emails of the Lovely Couple space (codes, Pass purchase confirmation);
• email, support and communication tools;
• legal, accounting or compliance advisors where necessary.

These providers may process data outside the European Economic Area. Where required, we rely on appropriate transfer mechanisms, contractual safeguards or legal bases provided by applicable law.

12. Hosting provider and international transfers

Game data and photos are hosted by Google Firebase (Google LLC) on servers located in the United States. These transfers outside the European Economic Area are covered by the EU–US Data Privacy Framework and Google’s Standard Contractual Clauses.

The website, including the Kit order data, is hosted in France by OVHcloud. Stripe may process some payment data outside the European Economic Area, in particular in the United States; these transfers are covered by appropriate safeguards, such as the European Commission’s Standard Contractual Clauses.

The accounts and data of the Lovely Couple space are hosted by Supabase (Supabase Pte. Ltd, Singapore) in the Paris region. Any transfers outside the European Economic Area are covered by the European Commission’s Standard Contractual Clauses, provided for in Supabase’s data processing agreement.

13. AI message generator

Lovely Couple provides a love message generator that can help create personalized text from the information you choose to enter.

The information entered in the generator is used to produce the message requested, ensure the service works properly, prevent abuse, limit automated use, monitor technical costs and diagnose generation errors.

The data processed may include the choices selected in the form, such as recipient type, occasion, tone, length and intensity, as well as the optional personal detail you choose to enter. This optional field may contain personal information. We recommend that you avoid entering sensitive or highly identifying information, such as full names, addresses, phone numbers, health information or intimate identifiable details.

In the current configuration, free text entered in the optional personal detail field is not stored after generation, except for very limited pseudonymized technical logs that do not contain the message content. If a temporary audit mode is enabled for security reasons, free text may be kept for a maximum of 30 days only to secure the service, detect abuse, handle incidents and verify that generation works correctly. Access to such audit data is restricted to authorized administrators.

Generated messages are not stored in our AI audit logs. The free text entered in the generator and the generated messages are not used for audience analytics or advertising tracking.

When AI generation is active, the information necessary to generate the message may be transmitted server-side to our AI provider, such as OpenAI, to produce the requested response. The OpenAI API key is never exposed in the website HTML, JavaScript or CSS. AI generation can be disabled at any time; in that case, the service may use local message templates instead.

You can request access to or deletion of data concerning you by writing to support@lovecouple.app.

14. Retention periods

We retain data only for as long as reasonably necessary for the purposes described in this policy, unless a longer period is required or permitted by law.

• Support messages may be kept for the time needed to handle the request and maintain a reasonable support history.
• Analytics and event data are kept according to the configuration of the tools used and may be aggregated or anonymized.
• Purchase and entitlement data may be kept for the duration necessary to provide premium access, handle disputes and comply with accounting or legal obligations.
• Date Night Kit order data, including download fingerprints, is kept for 10 years from the purchase, to meet our accounting obligations and as proof of delivery in case of dispute.
• The data of your Lovely Couple space (account, first names, favorites, cards written, ideas ticked off, questions and statements seen, opinions and sides, evenings) is kept as long as your account exists, and deleted with it. An account with no sign-in for 3 years is deleted with its data, unless it has the Pass, which has no time limit.
• Sign-in sessions of the space (IP address, browser) are deleted when you sign out, and at the latest with your account; Supabase’s technical logs are kept for 7 days at most.
• Pass order data is kept for 10 years from the purchase, to meet our accounting obligations and as proof of purchase in case of dispute, even if you delete your account.
• Your newsletter email address is kept until you unsubscribe.
• AI generator audit logs and prompt audit logs are kept for a maximum of 30 days by default, unless deleted earlier from the administration interface.
• Game data and photos are automatically deleted after 12 months of inactivity. You can delete your photos earlier at any time from the in-app gallery.
• Aggregated or anonymized statistics that no longer identify a person may be kept for a longer period.
• Technical logs are kept for a limited period necessary for security, debugging and abuse prevention.

15. Your rights

Depending on your country and applicable law, you may have the right to request access, rectification, deletion, restriction, objection, portability or withdrawal of consent regarding your personal data.

To exercise your rights, contact us at support@lovecouple.app. We may ask you for information necessary to verify your identity and process your request. For data linked to the app’s anonymous account, see section 16. For the newsletter, just click the unsubscribe link in any email.

If you are located in the European Union and believe your rights have not been respected, you may lodge a complaint with your local supervisory authority. In France, this authority is the CNIL.

16. Deleting your data

You can delete your photos yourself at any time from the in-app gallery (see section 5). Because the app does not require an account, we cannot link data to your name or email. To request earlier deletion, write to support@lovecouple.app with the approximate date and time you played; we will locate and delete the corresponding data. Deleting the app does not automatically delete data stored on our servers.

You can delete your Lovely Couple space yourselves at any time, in “Settings” (“Delete account”): your account and its data (first names, favorites, cards written, ideas ticked off, questions and statements seen, opinions and sides, evenings, sign-in sessions) are deleted at once. You can also write to support@lovecouple.app from the email address of your account. Only the Pass order data is kept, for our accounting obligations (see section 14).

17. Children and minors

The Service is intended for adults and is not directed to children or minors. We do not knowingly seek to collect personal data from children. The Lovely Couple space asks you to confirm you are 18 or over before the account is created.

If you believe that a minor has provided personal data to us or accessed adult-oriented features, please contact us so that we can take appropriate action.

18. Security

We implement reasonable technical and organizational measures designed to protect data against unauthorized access, loss, misuse, alteration or disclosure. However, no online service can guarantee absolute security.

For the AI message generator, security measures may include pseudonymized logs, no storage of raw IP addresses in AI usage logs, restricted admin access, protected configuration and storage files, limited technical retention, rate limits, budget controls and the ability to quickly disable AI generation in case of abuse or security risk.

19. International users

The Service may be accessed from different countries. By using the Service, you understand that your data may be processed in countries where our providers operate, subject to applicable data protection requirements.

20. Changes to this policy

We may update this Privacy Policy to reflect changes to the Service, legal requirements, tools used or data practices. The “Last updated” date indicates the version currently in force.

21. Contact

For any question about this Privacy Policy or your personal data, contact us at:

support@lovecouple.app